一个新职业正在AI微短剧的浪潮中诞生。
中国网络视听协会4月底发布的《微短剧创作指引》显示，2026年第一季度，全行业上线微短剧约12.8万部，其中AI微短剧约12.2万部，占比超95%。而2025年全年上线播出的微短剧仅3.3万部——也就是说，仅今年前三个月，微短剧上线规模就已接近去年全年的4倍。
抽卡师：AI时代的"手艺人"
在这个95%都是AI生成的微短剧市场里，一个新职业应运而生：抽卡师。
什么是抽卡师？简单来说，就是用AI生成符合剧本设定的角色、场景、光线的提示词工程师。你需要手动输入成千上万个关键词，去"抽"一张符合剧本设定的脸、一个场景、甚至一道光线。这个过程就像抽卡游戏——每次生成都是一次"抽卡"，你需要反复调整提示词，直到抽到满意的"卡"。
2025年，"生成式人工智能动画制作员"被人社部列为新增工种，抽卡师正是这一工种的进一步细化。据第三方招聘平台数据，今年6月，AI剪辑师招聘需求同比增长1200%，但抽卡师月薪2-4万却招不到人。
12人团队，10万成本，1.8亿播放
AI微短剧的效率令人咋舌。
代表案例是《斩仙台真人AI版》——这部81集的短剧，12人团队、30天制作周期、10万元算力成本，换来了累计超过1.8亿次播放和84万收藏。上线6天就破亿播放。
传统微短剧的制作成本通常在50-200万元，制作周期2-3个月。AI微短剧把成本降低了90%以上，周期压缩到一个月以内。这种效率差距，正在彻底改变微短剧市场的竞争格局。
95%的市场，4%的流量
但AI微短剧的繁荣背后，也有残酷的真相。
有行业分析指出，AI微短剧占据了95%的市场份额，但只贡献了约4%的流量。这意味着绝大多数AI微短剧的质量仍然较低，无法获得有效的流量分发。
《斩仙台真人AI版》是少数爆款，但大多数AI微短剧的播放量可能只有几千到几万。AI降低了制作门槛，但也意味着竞争更加激烈——当每个人都能用AI做短剧时，真正能脱颖而出的，仍然是那些有创意、有故事、有执行力的团队。
"AI让每个人都能做短剧，但不是每个人都能做出好短剧。"—— 一位微短剧从业者
新职业的启示
抽卡师的出现，给我们一个启示：AI不会消灭工作，但会重新定义工作。
传统微短剧需要导演、编剧、演员、摄影师、剪辑师。AI微短剧需要抽卡师、AI剪辑师、AI导演。岗位减少了，但每个岗位的技术含量提高了。
对于想要进入AI内容创作领域的人来说，学习如何与AI协作——而不是如何与AI竞争——才是关键。抽卡师的核心能力不是会用AI工具，而是知道什么时候该调整提示词、什么时候该人工干预、什么时候该放弃重来。
明天见。
A new profession is being born in the wave of AI microdramas.
According to the China Online Audiovisual Association's 'Microdrama Creation Guidelines' released in late April, in Q1 2026, approximately 128,000 microdramas launched industry-wide, with AI microdramas at about 122,000, exceeding 95%. In all of 2025, only 33,000 microdramas aired — meaning this year's first three months alone nearly quadrupled last year's full-year output.
Card Master: The 'Craftsman' of the AI Era
In this 95% AI-generated microdrama market, a new profession has emerged: Card Master.
What is a Card Master? Simply put, it's a prompt engineer who uses AI to generate characters, scenes, and lighting that match script specifications. You manually input thousands of keywords to 'draw' a face, a scene, or even a beam of light matching the script. The process is like a gacha game — each generation is a 'card pull,' requiring repeated prompt adjustments until you get a satisfactory result.
In 2025, 'Generative AI Animation Producer' was listed by the Ministry of Human Resources as a new occupation. Card Masters are a further specialization. According to third-party recruitment platforms, AI editor recruitment demand grew 1,200% year-over-year in June, but Card Master positions paying 20-40K/month can't find applicants.
12-Person Team, 100K Cost, 180M Views
AI microdrama efficiency is staggering.
The flagship case is 'Immortal Execution Platform AI Version' — an 81-episode drama made by a 12-person team in 30 days with 100K yuan in computing costs, yielding over 180 million views and 840K saves. It broke 100 million views within 6 days of launch.
Traditional microdramas typically cost 500K-2 million yuan with 2-3 month production cycles. AI microdramas cut costs by over 90% and compress timelines to under a month. This efficiency gap is completely reshaping microdrama market competition.
95% Market Share, 4% Traffic
But behind AI microdrama prosperity lies a harsh truth.
Industry analysis suggests AI microdramas hold 95% market share but contribute only about 4% of traffic. This means the vast majority of AI microdramas still have low quality and can't get effective traffic distribution.
'Immortal Execution Platform AI Version' is one of few hits, but most AI microdramas probably get only thousands to tens of thousands of views. AI lowered production barriers, but also intensified competition — when everyone can make microdramas with AI, those with creativity, storytelling, and execution still stand out.
"AI lets everyone make microdramas, but not everyone can make good microdramas."— A microdrama industry insider
New Profession Insights
Card Masters' emergence teaches us: AI doesn't eliminate jobs — it redefines them.
Traditional microdramas need directors, screenwriters, actors, cinematographers, editors. AI microdramas need Card Masters, AI editors, AI directors. Positions decrease, but technical requirements per position increase.
For those wanting to enter AI content creation, learning to collaborate with AI — not compete with it — is key. A Card Master's core competency isn't using AI tools, but knowing when to adjust prompts, when to intervene manually, and when to start over.
See you tomorrow.
AI让每个人都能做短剧，但不是每个人都能做出好短剧。
—— 一位微短剧从业者
AI lets everyone make microdramas, but not everyone can make good microdramas.
— A microdrama industry insider
AI microdrama · card master · new profession · 95% share · 128K dramas · prompt engineer · content creation
Sources · 信源 Sources
本文基于 Dawn Vision 认知引擎处理的 14 个源信号生成，经编辑部人工审核。素材来源：人民日报、海报新闻、什么值得买、MANA。
This article was generated by the Dawn Vision cognitive engine processing 14 source signals, with human editorial review. Sources: People's Daily, Haibao, Smzdm, MANA.
